I wear a few hats at Ayogo. I got my start at Ayogo as a digital project manager and business developer. Over time I assumed the lead for digital marketing where my passion for writing and talking about Ayogo dovetails with my passion for researching emergent cognitive technologies, gamification, behaviour change, cognitive bias and patient engagement. My favourite part of my job includes client interaction and engaging potential customers’ imaginations. I’ve developed subject matter expertise in diabetes, obesity, Meaningful Use requirements, and patient engagement specifically. I see my superpower as the mental equivalent of the sticky pads on a Gecko’s foot which allow me to climb even the steepest, most slippery learning curves without falling.