As Ayogo has learned firsthand, healthcare organizations and technology startups both benefit from participating in the same organized social media “meet ups”, otherwise known as a twitter chat, or healthcare tweet chat.
What is a tweet chat? A twitter-based exchange that takes place at a specified time where the participants tweet answers and pose questions related to a specific topic using a pre-defined hashtag. A hashtag is a keyword preceded by the # symbol, for example #HealthcareChat. The hashtag is written in to each post, creating a record of that tweet chat conversation: who participated, what they had to say and the links and content related to their tweets. As you can imagine, tweet chats that involve multiple perspectives are a quick and easy way to introduce ideas across disciplines.
David Thomas goes by the handle @daveybean on Twitter. David is Ayogo’s social media guru, often tweeting for @ayogo. We created a great little video blog on his experience co-hosting the premiere healthcare tweet chat, #HealthcareChat. #HealthcareChat is hosted on Twitter on the second Wednesday of the month at 2pm ET.
Talkin’ Tweet Chats
- Dave tells us how he first got involved in doing a tweet chat.
- What’s the point of a tweet chat? And whether there is benefit in co-hosting #HealthcareChat?
- What makes a good tweet chat?
- What challenges do you need to anticipate when hosting a tweet chat?