Financing to accelerate growth of Ayogo’s healthcare engagement platform. VANCOUVER, British Columbia, (April 29, 2020) – Ayogo Health Inc. has successfully raised a $7.5M Series B financing round. The round was raised from several high-profile investors to propel its mission and vision: to activate, engage and empower patients faced with challenging transitions in care. Ayogo’s behavioral support platform creates value
Vancouver Sun Article: Games Earn Loyalty
The problem of engaging communities of people is complex,” said Bocska, who has a background in video game design. “Just slapping badges and points on to an experience isn’t going to magically resuscitate a disengaged online community.” But done right, games can engage consumers, games earn loyalty and improve experiences. They can also change behaviour. Ayogo’s Monster Manor app, for
MM&M’s Mobile Marketing Report Discusses Gamification for Pharma
MM&M delves into the world of gamification for pharma and how it can help support patients in taking their medications. In the following article, Ayogo CEO Michael Fergusson discusses adherence and the psychology of motivation and how it can be leveraged through games and gamification to improve health. “There’s this sense within the health field that if something is important, it has to be