Engagement Tops Pharma Marketing Strategy and Budget

Budget Priorities for Digital Pharmaceutical Marketing Strategy The MM&M 2015 annual survey reveals the budget priorities and top pharmaceutical marketing strategies, as expressed by pharmaceutical marketers. The mean

Awards: Fit2Me Up for MM&M Best Health and Wellness Digital Initiative for Consumers

Fit2Me Up for MM&M Best Health and Wellness Digital Initiative for Consumers Competing against all digital initiatives and apps offering health consumer education, patient support or

MM&M's Mobile Marketing Report Discusses Gamification for Pharma

MM&M delves into the world of gamification for pharma and how it can help support patients in taking their medications. In the following article, Ayogo CEO Michael Fergusson

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