In the PressNews Ayogo Completes $7.5M Series B Financing Financing to accelerate growth of Ayogo’s healthcare engagement platform. VANCOUVER, British Columbia, (April 29, 2020) – Ayogo Health Inc. has…Michael FergussonApril 28, 2020
IdeasIn the PressInsightsNewsProjects Strategy Leads Creative for Award-Winning Results: Gold for Fit2Me In pharma marketing, strategy leads creative, not the other way around. When our client AstraZeneca won Gold at the International…Mavis DixonOctober 21, 2015
IdeasIn the Press Disrupting Health Through Social Gaming and Play Disrupting Health through Social Gaming The following text reflects excerpts of Michael Fergusson in conversation on the Top 20 podcast,…AyogoOctober 11, 2015
NewsProjects Fit2Me Hailed as a Revolution in Pharma Patient Education AstraZeneca went out seeking experts who developed the user interfaces it admired. They landed on the team of experts at Ayogo. Ayogo…Mavis DixonAugust 28, 2015
In the Press CTV Features Ayogo in "Educational apps help kids take control of their health" After our recent launch of Monster Manor in the UK, CTV has featured Ayogo in their article about apps helping…AyogoSeptember 16, 2014
In the Press Vancouver Sun Article: Games Earn Loyalty The problem of engaging communities of people is complex,” said Bocska, who has a background in video game design. “Just…AyogoAugust 28, 2014
In the Press MM&M's Mobile Marketing Report Discusses Gamification for Pharma MM&M delves into the world of gamification for pharma and how it can help support patients in taking their medications. In the…AyogoFebruary 1, 2014
In the Press itbusiness.ca article: Social Games Improving Patient Outcomes Michael Fergusson tells itbusiness.ca how he bridged the gap between games and traditional health care apps: Games are context management systems,…AyogoJanuary 29, 2014
In the Press Merck and Ayogo working together: PMLive Article Dominick Tyer writes in the Digital Intelligence blog: Merck & Co is working on a new mobile app for type…AyogoDecember 19, 2013
News Ayogo Announces A Call For Monster Manor Beta Testers "Every chance they got, the kids were all over us, 3-4 deep, waiting for a chance to play," says our CEO,…AyogoAugust 28, 2012