Case StudiesIdeas Are You Normal? A Question at the Heart of an Enduring Onboarding Strategy By David Thomas When I started my career in Quality Assurance, I worked for Michael Fergusson at another company. This…Mavis DixonAugust 2, 2017
In the PressNews Get Your Vote On! Health 2.0 Voting Now Open Ayogo has been nominated in not one but TWO categories for the Health 2.0 vote 10 Year Global Retrospective. And…Maddy BazettJuly 15, 2016
IdeasInsightsNews 4 Trends to Watch 2016 Mobile World Congress The Mobile World Congress is the world’s largest gathering for the mobile industry, with a record-breaking 94,000 attendees from 200…Maddy BazettFebruary 12, 2016
IdeasIn the PressInsights Vancouver Tech Companies Create Silicon Valley North Vancouver Start Up Week - What's Next in Digital Health Panel: (L–R) Curtis Duggan, Brendan Byrne, Michael Fergusson, Richard Osborn, Sarah…Mavis DixonOctober 9, 2015
AwardsNews Awards: PharmaVoice 100 PharmaVoice 100 Ayogo's Michael Fergusson is included in Life Science industry's award PharmaVoice100 which recognizes the most inspiring people in the…AyogoOctober 1, 2014
Ideas Points and Badges ≠ Gamification Gamification is more than points and badges by Michael FergussonGamification is a term for which I have very mixed feelings,…AyogoSeptember 24, 2014
In the PressInsights mHealth News: Eric Wicklund Talk with Michael Fergusson at the mHealth Summit Excerpt from Ayogo's CEO Michael Fergusson's interview with Eric Wicklund at the mHealth Summits: MF: Because it's a fundamental aspect of human…AyogoDecember 10, 2013
Ideas Patterns, Game Design and Social Games In my last post, I discussed the significance of combining in-game rewards with certain game mechanics–like achievement loops–and how this…David ThomasAugust 18, 2010
News We're in the Georgia Straight! Courtesy of Flickr's undergroundbastard Ayogo got some more press recently, this time from Canada's largest urban weekly, Vancouver's very own…David ThomasMarch 11, 2010